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A bike ride across the Sundial Bridge in Redding, Ca
Two people hiking next to a lake at Lassen Volcanic National Park.
Kayaking and paddleboarding at Shasta Lake
Middle McCloud Falls
Kyle Sheppard
A family at Lake Shasta Caverns National Natural Landmark in Redding, CA.

Press Releases

Press releases produced by the Redding Visitors Bureau or Visit Redding include newsworthy and time-sensitive information such as openings, closings, announcements, and events, and can include sharing of information from other tourism-related affiliates in Redding and the Shasta Cascade region. For more information on Redding, see the Visit Redding Press Kit and the Visit Redding Insider Blog. 

Check back often for updates!

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2021 Releases

Whiskeytown Announces Summer 2021 Schedule for Ranger-led Kayak and Paddleboard Programs

WHISKEYTOWN, Calif. (May 13, 2021) – Whiskeytown National Recreation Area will be offering ranger-led kayak and paddleboard tours on Whiskeytown Lake from May 28 through Sept. 5. 

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Redding Municipal Airport Expects Return of LAX to RDD Flight in Early March 2021

REDDING, Calif. (Jan. 6, 2021) – The dawning of 2021 has brought with it a ray of positivity for the Redding community. On March 4, 2021, the Redding Municipal Airport (RDD) expects the return of...

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New Year, New Virtual Education Programs at Whiskeytown

WHISKEYTOWN, Calif. (Jan. 4, 2021) – For the first time in park history, Whiskeytown National Recreation Area is pleased to announce a series of virtual education programs. These programs are free and open...

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2020 Releases

Redding-area tourism affiliates win 30 categories in Best of the North State 2020 awards

REDDING, Calif. (Dec. 23, 2020) – The Best of the North State 2020 winners presented by the Redding Record Searchlight were announced and 24 tourism affiliated businesses won across 30 award categories. 

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A Riverfront Playhouse Virtual Christmas

REDDING, Calif. (December 20, 2020) — Riverfront Playhouse is pleased to announce a special family Christmas production for 2020. ‘Tis the Season...

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Despite no fire threat to Redding, National Forests close across California to minimize risk of wildfires

REDDING, Calif. (Sept. 9, 2020) – While there is no fire danger in Redding and Shasta County, the United States Forest Service announced...

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Oxford Suites Redding Receives 2020 AAA Inspector's Best of Housekeeping Award

REDDING, Calif. (Sept. 2, 2020) – Oxford Suites Redding announced that after a comprehensive, on-site inspection, they have been recognized with the 2020 AAA Inspector’s Best of Housekeeping award...

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2019 Releases

Christmas tree cutting permits available for sale at US Forest Service ranger stations

ANDERSON, Calif. (Dec. 3, 2019) -- Christmas tree cutting permits for the Shasta-Trinity and Lassen National Forests are available...

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Redding's economy gets boost from USA Softball Tournament

REDDING, Calif. (July 23, 2019) -- Redding’s economy is getting a boost over the next week with the Redding Convention and...

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Fall events and leaf chasing in Shasta Cascade

REDDING, Calif. (Aug. 28, 2019) -- Redding and the Shasta Cascade region offers a wide range of events for personalities...

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Lake Shasta Caverns to celebrate International Day of Caves and Subterranean World

LAKEHEAD, Calif. (June 6, 2019) -- Lake Shasta Caverns National Natural Landmark, a member of the International Show Caves...

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Famously Redding 360-degree video series highlights top attractions in Redding Cultural District

REDDING, Calif. (May 29, 2019) -- The Redding Convention and Visitors Bureau (RCVB) is releasing a series of 360-degree videos...

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It's On: Mayor's Mountain Bike Challenge returns to Redding

REDDING, Calif. (March 2019) -- From April 1 to May 31, Redding will host the third annual Mayor’s Mountain Bike Challenge (MMBC)...

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New flights from LAX to Redding opens door for sports planners to bring events to Redding

REDDING, Calif. (March 14, 2019) -- Hosting a sports event in Redding is getting easier when daily non-stop flights from Los Angeles...

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Economic impact from filming in Shasta County doubles in 2018

REDDING, Calif. (Mar. 5, 2019) -- Filming productions in Shasta County continue to see exponential growth with the Shasta County Film...

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2018 Releases

Redding open for business following wildfires

REDDING, Calif. (Oct. 10, 2018) -- Centrally located in the Shasta Cascade region of Northern California, the city of Redding provides travelers...

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United Airlines to begin service between Redding and Los Angeles

REDDING, Calif. (Sept. 9, 2018) -- Today, the City of Redding and United Airlines announce a new, non-stop flight from Redding Municipal...

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Redding, CA and Shasta Cascade lodging properties and attractions are open to tourists

REDDING, Calif. (Aug. 17, 2018) -- UpStateCA is known for its lakes, rivers, waterfalls and volcanic landscape and it comprises about 20 percent...

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Redding lodging properties and attractions are open for business

REDDING, Calif. (August 6, 2018) – As firefighters continue to make strides against the Carr Fire, the Redding Convention & Visitors Bureau applaud the amazing efforts of first responders, as well as those of the Shasta County community. 

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Hospitality industry showing true colors during Carr Fire

REDDING, Calif. (July 28, 2018) – The Redding Convention & Visitors Bureau applaud the efforts of emergency services personnel, members of the community, and the hospitality industry in the collective response to the Carr Fire.

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UpStateCA strengthening with community support during Carr Fire

REDDING, Calif. (July 27, 2018) – Laurie Baker, CEO for the Redding CVB and General Manager of the SCWA, notes the efforts of emergency services personnel and the community as a whole.

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Resources for Carr Wildfire information

REDDING, Calif. (July 26, 2018) – The Shasta County area is currently experiencing wildfire conditions and a local/state emergency has been declared.

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Chart-topping artists headline outdoor music festival in Redding, Calif.

REDDING, Calif. (June 29, 2018) -- Following a record year in 2017, the Redding Civic Auditorium recently wrapped up a successful spring...

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Fitness event in Redding to honor fallen North State law enforcement officers

REDDING, Calif. (April 18, 2018) -- The Redding Peace Officers’ Association (RPOA) is honoring five North State law enforcement officers...

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Shasta Cascade Tourism Summit showcases $1.2 billion industry in region

ANDERSON, Calif. (April 10, 2018) -- Tourism industry leaders are coming together for a morning of keynote speakers, presentations and...

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Record year in filming boosts Shasta County economy

REDDING, Calif. (Feb. 13, 2018) -- Shasta County is growing as a desirable location for filmmakers looking for vast outdoor spaces and...

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Redding's Mayor's Mountain Bike Challenge to be promoted during Super Bowl LII

REDDING, Calif. (Feb. 1, 2018) -- Look for Redding’s famous trail system to be highlighted during Super Bowl LII on Sunday.

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Nationally televised bass fishing tournament returns to Redding

REDDING, Calif. (Jan. 22, 2018) -- The Wild West Bass Trail is bringing its nationally televised Super Clean Showdown on Shasta Pro/Am...

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Redding city council accepts funding from Redding Tourism Marketing Group for additional police officer

REDDING, Calif. (Jan. 17, 2018) – The Redding City Council accepted a donation Tuesday night from the Redding Tourism Marketing Group...

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Celebrate California Welcome Center's 20th anniversary Friday

ANDERSON, Calif. (Oct. 20, 2017) -- The Shasta Cascade Wonderland Association is inviting the public to join in a celebration of the California...

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